The time has come! You’ve been dying to get your mum, sisters, aunties, cousins and all your mates together to help you try on and pick a wedding dress. And if there’s one thing your bridal squad are perfectly qualified to do, that’s to tell you how beautiful you look when you put on that ‘perfect’ gown!

However, we too are here to offer you some assistance and have been doing a little research into some of the best wedding dress shops for you to visit in the area. Why would you want to spend the day pushing your way through crowds on busy Oxford Street in London when you have such a wealth of options in Essex?

Essex-based wedding dress shops

Below, we take a look at just some of our favourite wedding dress shops in Essex, providing information to help you decide where to look first.

Serena Bridal

Kingsview House, Kingsview Court, Hodgson Way, Wickford, SS11 8YF
01268 762775

Serena Bridal is a wedding dress shop based in Wickford which offers a private, friendly and informative service. The luxurious shop’s owner and manager suggest that brides first of all browse the images found on their online catalogue in order to choose styles that initially catch their eye, before calling or emailing them to arrange an appointment.

Although dresses look very different when worn, the experts will be able to get a feel for the look you are after and point you in the right direction when you arrive for your first 90-minute appointment with a member of the team. During this visit to the shop, you will get the opportunity to try on your selected dresses, along with any tiaras, veils, headpieces or shoes that take your fancy.

Fleur De Lys

4-5 Rose & Crown Walk, Saffron Walden, CB10 1JH
01799 731076

This family-run business in Saffron Walden stocks a comprehensive range of designer wedding dresses varying in style and colour and the experienced team is able to assist with styling tips, alterations and, upon request, they can even be booked to personally dress you on your wedding day. Their VIP service has gained them awards and an excellent reputation within the county and beyond, with their RBA accreditation ensuring that brides are in safe and capable hands.

Their vast collection includes lines by Maggie Sottero, Sophia Tolli, Justin Alexander & Alan Hannah and Ronald Joyce.

Martels Bridal Boutique

Martels Wedding & Events Village, High Easter Road, Barnston, CM6 1NA
01371 871969

Martels Bridal Boutique can be found a mile off the A120 at Dunmow, stocking a range of beautiful bridal gowns by Emma Bridals, Christina Rossi, and Casablanca Bridals Beloved.

Having spent over 12 years working together as award-winning wedding planners, Karen Lambert & Samantha Turner know just how important your wedding day is and thus started Martels Bridal Boutique to help brides feel like they should – a million dollars. One of the benefits of this store is its relatively quick turnaround times so they certainly are a place to go to if you only have a couple of months to go until your big day.

If you would like to know what an appointment is like at Martels, the team has put together a useful video on their website for your reference.

Bridal Reloved Maldon

3 King Georges Place, High Street, Maldon, Essex, CM9 5BZ

01621 927007

M: 07521 148394

Part of the Bridal Reloved Franchise, an award winning chain of bridal boutiques selling pre owned, ex sample and some new designer wedding dresses. This lovely cute shop in Maldon, Essex, believe that the experience of buying a wedding dress should be relaxed, exciting and of course fun. They started out with 1 shop, then quickly went to two, and now they are just opening their 11th store in the UK and have three more launching soon. They know exactly what dresses are most in demand, which dresses are sold to them most frequently and it is this knowledge that really helps the brides when going into the shop to look for their perfect dress, at a fraction of the original cost.

For further details on some of our recommended suppliers and stockists, don’t forget to check this section on our website –